About Me

I help brands create high-impact, scalable content by combining human insight, strategic storytelling, and brand voice with AI-powered research, ideation, and drafting workflows. Over the years, I’ve designed and refined content systems that accelerate production while ensuring every piece is accurate, engaging, and aligned with audience and brand objectives.

My expertise spans thought leadership, long-form articles, SEO-optimized blogs, newsletters, and multichannel campaigns, with a focus on content that is both data-informed and emotionally compelling. I leverage AI tools like ChatGPT, Claude, Perplexity, and NotebookLM to rapidly generate ideas, synthesize research, and create draft content—but always apply human judgment to refine messaging, maintain tone, and ensure authenticity.

Beyond content creation, I specialize in strategic planning, performance optimization, and workflow management. This includes developing content calendars, optimizing content for search and engagement, and analyzing performance data to continuously improve outcomes. By integrating AI into these processes, I help teams scale output efficiently without sacrificing quality, insight, or brand alignment.

I am particularly passionate about bridging the gap between human creativity and AI efficiency. I focus on areas where AI alone cannot deliver—such as crafting nuanced brand narratives, synthesizing complex research into actionable insights, and creating thought leadership that positions companies as industry authorities. At the same time, I maximize AI’s potential to speed up ideation, generate multiple content variations, and optimize for SEO and engagement.

If your team values strategic, AI-enhanced content creation that combines speed, scale, and impact, I bring the experience, workflow expertise, and editorial judgment to make it happen.